ADVOCACY

With strategic partners on both sides of the aisle, we bring a wealth of experience and insight to the table. We specialize in crafting data-driven, innovative, and targeted strategies that change minds and win narratives.'

At CSG, we specialize in using advocacy to create meaningful change. Whether you’re seeking to influence lawmakers, engage stakeholders, or drive public action, our team’s deep expertise and bipartisan relationships ensure your voice is heard and your goals are achieved.

We provide tailored advocacy solutions for a variety of objectives, including:

• Strategic Consulting

  Effective advocacy starts with a tailored strategy. Strategic consulting aligns goals with actionable plans, ensuring that messaging, timing, and engagement are optimized for maximum impact—whether for campaigns, policy initiatives, or public relations efforts.

• Campaign Development and Management

  Building and running campaigns that resonate requires precision. From crafting compelling messaging to managing logistics, campaign development ensures that every aspect of the effort—media, outreach, and stakeholder coordination—is executed flawlessly.

• Community Mobilization and Grassroots Advocacy

  Empowering communities is at the heart of effective advocacy. Grassroots efforts focus on organizing local events, engaging volunteers, and fostering authentic connections to transform community energy into meaningful action.

• Message Crafting and Persuasion

  Advocacy hinges on the ability to persuade. This includes developing messaging strategies, shaping narratives, and leveraging public platforms to win support from key audiences and build broad coalitions.

• Ballot Measure Strategy and Election Analysis

  Navigating ballot initiatives requires in-depth expertise in policy, public opinion, and voter behavior. Election analysis informs these strategies, identifying opportunities and obstacles to shape winning initiatives and guide electoral advocacy.

• Fundraising and Resource Building

  Advocacy thrives on well-planned fundraising. From major donor cultivation to digital campaigns and event-based strategies, resource-building efforts fuel the initiatives needed to create lasting change.

• Independent Advocacy Campaigns

  Independent expenditures and advocacy campaigns provide an essential voice outside of traditional efforts. These campaigns amplify critical messages through focused media buys, digital campaigns, and public engagement strategies.

• Voter Empowerment Initiatives

  Engaging voters is essential for a healthy democracy. These initiatives include robust voter registration efforts to expand the electorate, ensuring that communities are represented and empowered.

• Get-Out-The-Vote (GOTV) Strategies

  Converting voter enthusiasm into turnout is crucial. GOTV strategies employ targeted outreach, transportation solutions, and innovative mobilization tactics to ensure that supporters make it to the polls.

• Major Donor Guidance and Partnership Building

  High-impact donors require strategic advising to align their resources with advocacy goals. Building meaningful partnerships ensures investments are used effectively, maximizing influence and achieving measurable results.

Why CSG?

Led by Brad Howard and Sally Adams, our team has decades of experience crafting advocacy strategies that work. From passing landmark legislation to managing high-stakes campaigns, we know how to influence decision-makers and engage the public to achieve lasting results.

Let’s Build Your Advocacy Strategy

If you’re ready to use advocacy to achieve your goals, contact us today. Whether you’re influencing lawmakers, driving public awareness, or building grassroots momentum, we’ll develop a strategy tailored to maximize your impact.